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- Sep 20, 202661LiveOverall +5 · CTA +14 · Mobile web +8Viewing
- May 12, 202656First tracked report — strongest Information hierarchy 76, weakest Trust 28View →
Your landing page’s weakest score is Trust.
How FinalDose ranks
61Growth scoreupdated
category scores
category scoresShowHide
Score over time
Trust
30PoorProof that the product is real, competent, and safe to try.
| Trust read | |
|---|---|
| FinalDose | No visible trust signal identified. |
| "Strand is a clinical-stage biotechnology company with a pipeline of breakthrough mRNA therapeutics for cancers and auto | |
| "Senti Bio is a clinical-stage company developing a new generation of cell and gene therapies" copy on mobile | |
| "Our immunotherapies selectively activate only the immune cell types that drive the desired therapeutic response" — spec |
Value props
58FairTitle, subtitle, hero — do they sell the product's true value?
FinalDose’s headline vague
The Complete Architecture for Cancer Therapy
DNA gives us the address. Programmability gives us the scale. Elimination gives us the cure.
Working
- Subhead cadence is memorable and bold
- "Cure" carries strong emotional pull
- Confident, category-owning tone
Could improve
- Headline never says what FinalDose is
- No proof points, data, or numbers
- Hero image decorates, doesn't demonstrate
CTA
62FairCopy, size, verb, cost-feel — does the primary CTA earn the click?
Problems
- no action verb — reads as a label
- duplicates the nav 'Whitepaper' link
- click feels like homework, not value
Mobile web
72FairThe phone experience as a first-class citizen.
123- Six-line hero headline — Desktop-scale type wraps into six lines, dominating the fold and pushing the CTA down.
- 'SIMMERING...' eyebrow label — Cryptic status text occupies the hero's first read without conveying any value.
- Whitepaper CTA button — Desktop-proportioned button floats at partial width instead of a thumb-friendly full-bleed bar.
Information hierarchy
82StrongDoes the design help or inhibit what the page is trying to say?
123- SIMMERING eyebrow text — Cryptic label with no evident meaning sits first in the scan path and stalls comprehension of the headline.
- Nav Whitepaper link — Duplicates the primary CTA at nav weight, splitting the one action across two targets.
- Whitepaper CTA button — Label names a document, not an outcome, weakening the single action the hierarchy funnels toward.