Your landing page’s weakest score is Trust.
How Narrative ranks
76Growth scoreupdated
category scores
category scoresShowHide
Score over time
Trust
58FairProof that the product is real, competent, and safe to try.
| Trust read | |
|---|---|
| Narrative | Detailed real editor UI screenshot showing the prompt "Cut this down to a 15 second reel, best rides only, ramp the drop |
| Underlord AI chat panel showing a real editing workflow: "I see there are some repeated takes and long pauses. I'll remo | |
| Embedded editor widget: "Add footage to start" with "Create my video" button and example output thumbnails | |
| Product demo showing a long video converted into scored short clips ("SCORE 97") with social platform icons | |
| Interactive prompt box with "Attach Media" button and media thumbnails showing the real product input UI | |
| G2 badge "1500+ 5 star reviews" above the hero headline |
Value props
76FairTitle, subtitle, hero — do they sell the product's true value?
Narrative’s headline undersells
The AI-first video editor
Bring your footage, say what you want made, and cut it together with an editor that does the work with you.
Working
- Subhead describes the real workflow
- Hero demo shows prompt-to-edit in 12s
- No abstraction-stack buzzwords
Could improve
- Headline is category, not outcome
- No numbers in the copy itself
- 'AI-first' is positioning, not value
Information hierarchy
78FairDoes the design help or inhibit what the page is trying to say?
123- Header Get started button — Second black pill-styled CTA competes at equal weight with the hero's "Get started for free" button.
- Get the iOS app — Secondary CTA sits side-by-side with the primary at nearly identical size, splitting the action into two paths.
- Nav link row — Four exit links (Editor, Showcase, Features, Blog) plus Log in leak attention before the primary action.
CTA
82StrongCopy, size, verb, cost-feel — does the primary CTA earn the click?
Problems
- 4 words — over 3-word ideal
- header says 'Get started' — mismatch
- no echo of 'AI-first editor' promise
Mobile web
86StrongThe phone experience as a first-class citizen.
12- Header missing menu — Nav collapses to logo plus CTA only — Editor, Showcase, Features, and Blog have no hamburger fallback on mobile.
- Product demo screenshot — The editor UI is a scaled desktop panel; its chat transcript dominates the frame while the actual video preview shrinks to a thumbnail.