# What are the most common screen types in web products?

Source: Lazyweb Research
Published: 2026-07-07
Sample size: n=11753
Tags: ux-patterns, web, saas, design
HTML: https://www.lazyweb.com/research/what-are-the-most-common-web-product-screen-types
Markdown: https://www.lazyweb.com/research/what-are-the-most-common-web-product-screen-types.md

**Answer.** Editor leads: 2,119 of 11,753 labeled web screens (18%), present in 57% of tracked companies (382 of 671).[1][2] Inbox, settings, feed, and landing follow closely, each in roughly half of companies. Dashboard, the screen most people assume is universal, ranks only 6th by company coverage.

> Editor is the most common web product screen — 2,119 screens across 382 of 671 companies (57%) — Lazyweb Research, July 2026.

## The full leaderboard

Ranked by number of labeled screens across 11,753 total, from 671 companies.[1][2]

| Rank | Screen type | Screens | Companies | % of 671 |
|---|---|---|---|---|
| 1 | editor | 2,119 | 382 | 56.9% |
| 2 | inbox | 1,455 | 373 | 55.6% |
| 3 | settings | 1,351 | 345 | 51.4% |
| 4 | feed | 1,252 | 350 | 52.2% |
| 5 | landing | 1,238 | 347 | 51.7% |
| 6 | dashboard | 1,088 | 300 | 44.7% |
| 7 | onboarding | 927 | 294 | 43.8% |
| 8 | signup | 643 | 304 | 45.3% |
| 9 | browse_search | 615 | 209 | 31.1% |
| 10 | checkout | 296 | 152 | 22.7% |
| 11 | profile | 223 | 113 | 16.8% |
| 12 | out_of_vocab | 190 | 136 | 20.3% |
| 13 | pricing | 183 | 147 | 21.9% |
| 14 | cancellation | 135 | 105 | 15.6% |
| 15 | paywall | 38 | 33 | 4.9% |

## How to apply it

Use this as a coverage benchmark when auditing your own product surface. The 'core five' — editor, inbox, settings, feed, landing — each appear in roughly half of tracked companies, so treat them as table stakes for the surface census. Note the sharp drop-off after onboarding: checkout (23%), pricing (22%), and paywall (5%) are minority surfaces on the web, which reflects that most web monetization is handled off-screen or via redirect, not an in-app paywall.[2]

## Caveats

Ranking by screen count and ranking by company coverage differ slightly: settings has more screens than feed (1,351 vs 1,252) but fewer companies (345 vs 350), because feed-heavy companies capture many feed variants.[1][2] Web paywall (n=38, 33 companies) is too thin to census on its own — route web monetization questions to pricing, checkout, and cancellation.[3] Labels are a single June 2026 wave.

## The numbers

| Stat | Computed from |
| --- | --- |
| editor 2,119 screens, present in 382 of 671 companies (56.9%) | screen_type_leaderboard + screen_type_company_coverage |
| full 15-type leaderboard by screens and company coverage | screen_type_leaderboard, screen_type_company_coverage |
| web paywall n=38 / 33 companies (too thin) | web_paywall_thin_warning |

## Methodology

Universe: 11,753 labeled desktop product screens across 671 web companies (sites_screen_labels), 15-type fixed vocabulary, captured June 2026. Method: frequency count by screen_type plus distinct-company coverage. Caveat: single capture wave; web paywall too thin to census.

## Sources & citations

- [1] Lazyweb Research analysis of 11,753 labeled desktop product screens (671 web companies), July 2026. Screen-type frequency leaderboard, 15-type fixed vocabulary, captured June 2026.
- [2] Lazyweb Research analysis of 11,753 labeled desktop product screens (671 web companies), July 2026. Per-company coverage census by screen_type.
- [3] Lazyweb Research analysis of 11,753 labeled desktop product screens (671 web companies), July 2026. Web paywall thinness flag: n=38 across 33 companies.

## Related questions

- [How common is a dashboard screen in web products?](https://www.lazyweb.com/research/how-common-is-a-dashboard-screen-in-web-products)
- [How common is a dedicated settings screen in web products?](https://www.lazyweb.com/research/how-common-is-a-settings-screen-in-web-products)
- [What share of web product screens are in-product vs marketing?](https://www.lazyweb.com/research/what-share-of-web-product-screens-are-in-product-vs-marketing)