# Tepali YC W26 landing page growth score

Lazyweb publishes a public search API over its indexed pages; the guide is at https://www.lazyweb.com/agent-access.

Source: https://www.lazyweb.com/yc-w26/tepali
Source observed: 2026-10-15T18:52:48.848Z
Last checked: 2026-10-20T07:46:49.067+00:00
Indexed: 2026-10-15T19:19:18.349+00:00

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# Tepali YC W26 landing page growth score

We assess Tepali’s landing page at [https://tepali.com/](https://tepali.com/) with a **Growth Score of 75/100**, updated **September 22, 2026**. The weakest category is **Trust (62)**.

## Overall ranking

1. **Tepali — 75**
2. [Pabau — 72](https://www.lazyweb.com/growth-score/site/pabau.com)
3. [Boulevard — 70](https://www.lazyweb.com/growth-score/site/joinblvd.com)
4. [Mangomint — 68](https://www.lazyweb.com/growth-score/site/mangomint.com)
5. [Zenoti — 65](https://www.lazyweb.com/growth-score/site/zenoti.com)
6. [AestheticsPro — 57](https://www.lazyweb.com/growth-score/site/aestheticspro.com)

[Fix Trust](https://www.lazyweb.com/plans/checkout?plan=individual&source=growth_score_feature_build_fixes)

## Category scores

- [Trust — 62](https://www.lazyweb.com/yc-w26/tepali#gs-trust)
- [Information hierarchy — 68](https://www.lazyweb.com/yc-w26/tepali#gs-information_hierarchy)
- [CTA — 78](https://www.lazyweb.com/yc-w26/tepali#gs-cta)
- [Value props — 84](https://www.lazyweb.com/yc-w26/tepali#gs-value_props)
- [Mobile web — 84](https://www.lazyweb.com/yc-w26/tepali#gs-mobile_web)

## Score over time

- **September 22, 2026 — 75:** live report; overall +13, Value props +30, CTA +20.
- [May 19, 2026 — 62](https://www.lazyweb.com/growth-score/history/2026-05-19): CTA −4, Value props +2.
- [April 21, 2026 — 62](https://www.lazyweb.com/growth-score/history/2026-04-21): first tracked report; strongest Information hierarchy 76, weakest Value props 52.

## Trust — 62, Fair

Trust measures proof that the product is real, competent, and safe to try.

![Tepali and Pabau trust examples](https://zlfyzdmohcskkucuunmk.supabase.co/storage/v1/object/public/sites/growth-score/site/tepali.com-mobile.jpg?v=2026-09-22T15%3A55%3A16.132%2B00%3A00)

| Company | Trust read |
| --- | --- |
| Tepali | “Lead Conversion” product UI card showing an Opportunities pipeline with named leads: Jade Kim, Maya Rivera, and Cole Bennet. |
| Boulevard | Real product UI overlays: “Select Appointment Time” scheduler, “Booked appointments 1107”, and “Projected sales $67,085.” |
| Zenoti | Powered by benchmarks from 30,000+ businesses across the globe. |
| AestheticsPro | No visible trust signal identified. |
| Pabau | “Trusted by 4,000+ practices worldwide” badge above the hero headline. |
| Mangomint | Realistic embedded product demo: “INDIGO — Choose an option: Book for one person / Book for a group” booking UI. |

In the Trust category, the ranking is Pabau 78, Tepali 62, Boulevard 58, Zenoti 58, Mangomint 58, and AestheticsPro 42.

[Build proof section](https://www.lazyweb.com/backlog?site=tepali.com#opt-trust-signals) to choose proof signals and get copy and placement for a stronger trust section.

## Information hierarchy — 68, Fair

The report identifies these design issues:

1. **Phone number pill:** The 855-552-6751 pill has nearly the same visual weight as the adjacent CTA, diverting clicks to an offline channel.
2. **Navigation row:** Six navigation items plus Login sit above the hero, creating seven exits before the headline.
3. **Watch Overview button:** A third teal button inside the product card competes with the hero CTA.

[View layout plan](https://www.lazyweb.com/backlog?site=tepali.com#opt-information-hierarchy) to turn the callouts into a sequenced page plan.

![Tepali information-hierarchy desktop capture](https://zlfyzdmohcskkucuunmk.supabase.co/storage/v1/object/public/sites/growth-score/site/tepali.com.jpg?v=2026-09-22T15%3A55%3A16.132%2B00%3A00)

## CTA — 78, Fair

The CTA findings are:

- The mobile hero changes to “Book a demo.”
- The navigation pill also uses “Book a demo.”
- Two primary asks split visitor intent.

The CTA ranking is Tepali 78, Boulevard 72, Zenoti 72, Pabau 72, Mangomint 68, and AestheticsPro 62.

[Rewrite this CTA](https://www.lazyweb.com/backlog?site=tepali.com#opt-cta-writing) to generate primary and secondary CTA options grounded in Tepali’s offer and visitor objections.

![Tepali CTA capture](https://zlfyzdmohcskkucuunmk.supabase.co/storage/v1/object/public/sites/growth-score/site/tepali.com.jpg?v=2026-09-22T15%3A55%3A16.132%2B00%3A00)

## Value props — 84, Strong

Tepali’s landing-page messaging is:

> **AI EMR for medspas & wellness clinics**
>
> Front desk, charting, point of sale, and marketing in one system, with an AI employee that books new leads, charts every appointment, and brings past clients back.

### What works

- Names the exact category and audience.
- Lists concrete jobs the product performs.
- Shows the stat strip: **+53%**, **68+ hrs**, and **$14K+**.

### What could improve

- The headline names a category rather than an outcome.
- A stock photo decorates rather than demonstrates the product.
- There is no emotional hook for the customer’s pain.

The Value props ranking is Tepali 84, Zenoti 72, Pabau 72, Mangomint 72, Boulevard 68, and AestheticsPro 58.

![Tepali value-props capture](https://zlfyzdmohcskkucuunmk.supabase.co/storage/v1/object/public/sites/growth-score/site/tepali.com.jpg?v=2026-09-22T15%3A55%3A16.132%2B00%3A00)

## Mobile web — 84, Strong

The report evaluates the phone experience as a first-class channel:

1. **Lead Conversion card:** Desktop product UI is reduced to illegible micro-text, adding noise without communicating value on a phone.
2. **Book a demo button:** Its half-column width shares the row with the phone button instead of using a full-bleed thumb target.

![Tepali mobile-web annotations](https://zlfyzdmohcskkucuunmk.supabase.co/storage/v1/object/public/sites/growth-score/site/tepali.com-mobile.jpg?v=2026-09-22T15%3A55%3A16.132%2B00%3A00)

## Competitors

The competitors are inferred from product, audience, and value proposition:

1. Tepali — 75
2. [Pabau — pabau.com — 72](https://www.lazyweb.com/growth-score/site/pabau.com)
3. [Boulevard — joinblvd.com — 70](https://www.lazyweb.com/growth-score/site/joinblvd.com)
4. [Mangomint — mangomint.com — 68](https://www.lazyweb.com/growth-score/site/mangomint.com)
5. [Zenoti — zenoti.com — 65](https://www.lazyweb.com/growth-score/site/zenoti.com)
6. [AestheticsPro — aestheticspro.com — 57](https://www.lazyweb.com/growth-score/site/aestheticspro.com)

[← Back to YC W26](https://www.lazyweb.com/yc-w26)

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