# Shofo Landing Page Growth Score | YC W26 | Lazyweb

Lazyweb publishes a public search API over its indexed pages; the guide is at https://www.lazyweb.com/agent-access.

Source: https://www.lazyweb.com/yc-w26/shofo
Source observed: 2026-10-15T19:29:26.179Z
Last checked: 2026-10-20T08:32:38.886+00:00
Indexed: 2026-10-15T22:55:00.444+00:00

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# Shofo Landing Page Growth Score

We provide a Growth Score report for [Shofo](https://shofo.ai/) in the YC W26 group. The report evaluates Shofo’s landing page across mobile web, CTA, trust, value propositions, and information hierarchy.

[← Back to YC W26](https://www.lazyweb.com/yc-w26)

## Overall score and ranking

Shofo’s **Growth Score is 63**, updated **September 22, 2026**. Its weakest category is **Mobile web**, scored **52**.

| Overall rank | Product | Score |
| --- | --- | ---: |
| 1 | [Encord](https://www.lazyweb.com/growth-score/site/encord.com) | 74 |
| 2 | [Datature](https://www.lazyweb.com/growth-score/site/datature.io) | 68 |
| 3 | [Twelve Labs](https://www.lazyweb.com/growth-score/site/twelvelabs.io) | 68 |
| 4 | Shofo | 63 |
| 5 | [Scale AI](https://www.lazyweb.com/growth-score/site/scale.com) | 61 |
| 6 | [Surge AI](https://www.lazyweb.com/growth-score/site/surgehq.ai) | 46 |

[Fix Mobile web](https://www.lazyweb.com/plans/checkout?plan=individual&source=growth_score_feature_build_fixes)

### Category scores

- [Mobile web — 52](https://www.lazyweb.com/yc-w26/shofo#gs-mobile_web)
- [CTA — 58](https://www.lazyweb.com/yc-w26/shofo#gs-cta)
- [Trust — 58](https://www.lazyweb.com/yc-w26/shofo#gs-trust)
- [Value props — 72](https://www.lazyweb.com/yc-w26/shofo#gs-value_props)
- [Information hierarchy — 76](https://www.lazyweb.com/yc-w26/shofo#gs-information_hierarchy)

## Score over time

| Report date | Overall score | Changes or note | Status/link |
| --- | ---: | --- | --- |
| September 22, 2026 | 63 | Overall −2; Information hierarchy −6; Mobile web −6 | Live |
| August 1, 2026 | 65 | Overall −2; CTA −10; Information hierarchy +6 | [View](https://www.lazyweb.com/growth-score/history/2026-08-01) |
| June 16, 2026 | 67 | Overall +1; Trust +4; Mobile web −3 | [View](https://www.lazyweb.com/growth-score/history/2026-06-16) |
| May 11, 2026 | 66 | Overall −1; Information hierarchy −6; Mobile web +6 | [View](https://www.lazyweb.com/growth-score/history/2026-05-11) |
| April 22, 2026 | 67 | First tracked report; strongest Information hierarchy 82; weakest Mobile web 52 | [View](https://www.lazyweb.com/growth-score/history/2026-04-22) |

## Mobile web — 52, Fair

This category assesses the phone experience as a first-class citizen.

![Mobile web annotations on the mobile capture](https://zlfyzdmohcskkucuunmk.supabase.co/storage/v1/object/public/sites/growth-score/site/shofo.ai-mobile.jpg?v=2026-09-22T15%3A27%3A42.328%2B00%3A00)

**Finding:** A **dense video mosaic** uses a 7-column thumbnail grid that packs dozens of tiny, illegible video tiles into the phone layout instead of collapsing to fewer, larger tiles.

[View mobile fixes](https://www.lazyweb.com/backlog?site=shofo.ai#opt-mobile-web) to turn the findings into a prioritized implementation checklist.

## CTA — 58, Fair

This category assesses CTA copy, size, verb, and cost-feel: whether the primary CTA earns the click.

Shofo’s displayed CTA is **“Get Data.”** The report identifies these problems:

- Missing from the mobile fold
- No CTA in the hero section
- Vague payoff — “data of what?”
- Nav-sized, with a small footprint

The CTA comparison ranks the products as follows:

| Rank | Product | CTA score |
| --- | --- | ---: |
| 1 | Datature | 82 |
| 2 | Twelve Labs | 76 |
| 3 | Encord | 72 |
| 4 | Scale AI | 68 |
| 5 | Shofo | 58 |
| 6 | Surge AI | 42 |

[Rewrite this CTA](https://www.lazyweb.com/backlog?site=shofo.ai#opt-cta-writing) to generate primary and secondary CTA options grounded in Shofo’s offer and visitor objections.

## Trust — 58, Fair

This category assesses proof that a product is real, competent, and safe to try.

![Shofo trust example](https://zlfyzdmohcskkucuunmk.supabase.co/storage/v1/object/public/sites/growth-score/site/shofo.ai.jpg?v=2026-09-22T15%3A27%3A42.328%2B00%3A00)

The report compares these trust signals:

| Product | Trust read |
| --- | --- |
| Shofo | “Backed by Y Combinator” badge above the hero headline |
| Encord | Customer logo strip below the hero: Path Robotics, Woven by Toyota, Zipline, Pickle Robot, Toyota Research Institute, We |
| Scale AI | Implicit context: Scale AI may benefit from pre-existing familiarity among its target audience. |
| Surge AI | “New Frontier data and RL environments, off the shelf” announcement banner |
| Datature | Vision-AI product demo with annotated detections, including a “Range in the last hour” gauge overlay on desktop and a “Liver H 54.7 mm W” display |
| Twelve Labs | Jockey demo card with prompt UI: “Summarize what’s working across the ads archive” |

Trust ranking:

1. Encord — 66
2. Shofo — 58
3. Datature — 56
4. Scale AI — 52
5. Twelve Labs — 44
6. Surge AI — 38

[Build proof section](https://www.lazyweb.com/backlog?site=shofo.ai#opt-trust-signals) to choose proof signals and get copy and placement for a stronger trust section.

## Value props — 72, Fair

This category assesses whether the title, subtitle, and hero sell the product’s true value.

Shofo’s displayed headline and subhead are:

> **“The World’s Largest Video Library”**
>
> “Custom datasets from millions of hours of video. Cleaned, segmented, and labeled for AI labs.”

### Working

- The subhead names the buyer: AI labs.
- “Millions of hours” communicates scale.
- The hero grid shows real labeled data.

### Could improve

- The H1 could describe any video site.
- No number proves “largest.”
- The AI-training value is buried in the subhead.

Value-proposition ranking:

1. Shofo — 72
2. Encord — 72
3. Datature — 72
4. Twelve Labs — 62
5. Scale AI — 52
6. Surge AI — 48

## Information hierarchy — 76, Fair

This category assesses whether the design helps or inhibits what the page is trying to say.

![Information hierarchy annotations on the desktop capture](https://zlfyzdmohcskkucuunmk.supabase.co/storage/v1/object/public/sites/growth-score/site/shofo.ai.jpg?v=2026-09-22T15%3A27%3A42.328%2B00%3A00)

The report identifies three callouts:

1. **Hugging Face nav link** — An outbound link at equal nav weight siphons visitors away before they reach “Get Data.”
2. **Video thumbnail mosaic** — Dozens of tiny, same-size clips read as visual noise without a focal point tying them to the dataset promise.
3. **Y Combinator badge** — A boxed badge sits above the headline and wins the first fixation ahead of the value proposition.

[View layout plan](https://www.lazyweb.com/backlog?site=shofo.ai#opt-information-hierarchy) to turn these callouts into a sequenced page plan.

## Competitors

The report infers competitors from product, audience, and value proposition:

| Rank | Product | Score | Growth Score page |
| --- | --- | ---: | --- |
| 1 | Encord | 74 | [Open report](https://www.lazyweb.com/growth-score/site/encord.com) |
| 2 | Datature | 68 | [Open report](https://www.lazyweb.com/growth-score/site/datature.io) |
| 3 | Twelve Labs | 68 | [Open report](https://www.lazyweb.com/growth-score/site/twelvelabs.io) |
| 4 | Shofo | 63 | — |
| 5 | Scale AI | 61 | [Open report](https://www.lazyweb.com/growth-score/site/scale.com) |
| 6 | Surge AI | 46 | [Open report](https://www.lazyweb.com/growth-score/site/surgehq.ai) |

Shofo’s product link is [https://shofo.ai/](https://shofo.ai/).

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