# Haladir Landing Page Growth Score | YC W26 | Lazyweb

Lazyweb publishes a public search API over its indexed pages; the guide is at https://www.lazyweb.com/agent-access.

Source: https://www.lazyweb.com/yc-w26/haladir
Source observed: 2026-10-02T12:05:10.625Z
Last checked: 2026-10-20T08:35:56.513+00:00
Indexed: 2026-10-02T18:10:21.382+00:00

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# Haladir Landing Page Growth Score

[Haladir website](https://www.haladir.com/)

We score Haladir’s landing page at **67/100**, updated **September 21, 2026**. Its weakest category is **Trust**.

## Overall ranking

| Rank | Product | Growth score |
|---:|---|---:|
| 1 | [Augment](https://www.lazyweb.com/growth-score/site/goaugment.com) | 75 |
| 2 | [Vooma](https://www.lazyweb.com/growth-score/site/vooma.com) | 72 |
| 3 | [Optimal Dynamics](https://www.lazyweb.com/growth-score/site/optimaldynamics.com) | 68 |
| 4 | Haladir | 67 |
| 5 | [HappyRobot](https://www.lazyweb.com/growth-score/site/happyrobot.ai) | 66 |

[Fix Trust](https://www.lazyweb.com/plans/checkout?plan=individual&source=growth_score_feature_build_fixes)

## Category scores

| Category | Score | Rating or focus |
|---|---:|---|
| [Trust](https://www.lazyweb.com/yc-w26/haladir#gs-trust) | 48 | Poor; weakest score |
| [Value props](https://www.lazyweb.com/yc-w26/haladir#gs-value_props) | 58 | Fair |
| [CTA](https://www.lazyweb.com/yc-w26/haladir#gs-cta) | 68 | Fair |
| [Mobile web](https://www.lazyweb.com/yc-w26/haladir#gs-mobile_web) | 78 | Fair |
| [Information hierarchy](https://www.lazyweb.com/yc-w26/haladir#gs-information_hierarchy) | 82 | Strong |

## Score over time

| Date | Overall | Change or description | Report |
|---|---:|---|---|
| September 21, 2026 | 67 | Live; Overall +20, Information hierarchy +34, Mobile web +34 | Viewing |
| June 7, 2026 | 47 | Overall −11, Information hierarchy −20, Value props −16 | [View](https://www.lazyweb.com/growth-score/history/2026-06-07) |
| May 26, 2026 | 58 | Overall +4, Value props +10, Information hierarchy +6 | [View](https://www.lazyweb.com/growth-score/history/2026-05-26) |
| May 15, 2026 | 54 | Overall −1, Value props −4, Information hierarchy −2 | [View](https://www.lazyweb.com/growth-score/history/2026-05-15) |
| May 2, 2026 | 55 | First tracked report; strongest Information hierarchy 64, weakest Value props 52 | [View](https://www.lazyweb.com/growth-score/history/2026-05-02) |

## Trust — 48, Poor

Trust measures proof that the product is real, competent, and safe to try.

![Haladir trust comparison](https://zlfyzdmohcskkucuunmk.supabase.co/storage/v1/object/public/sites/growth-score/site/haladir.com.jpg?v=2026-09-21T01%3A32%3A23.015%2B00%3A00)

![Augment trust comparison](https://zlfyzdmohcskkucuunmk.supabase.co/storage/v1/object/public/sites/growth-score/site/goaugment.com.jpg?v=2026-07-28T05%3A58%3A24.542%2B00%3A00)

![Vooma trust comparison](https://zlfyzdmohcskkucuunmk.supabase.co/storage/v1/object/public/sites/growth-score/site/vooma.com.jpg?v=2026-09-21T01%3A33%3A46.726%2B00%3A00)

![Optimal Dynamics trust comparison](https://zlfyzdmohcskkucuunmk.supabase.co/storage/v1/object/public/sites/growth-score/site/optimaldynamics.com-mobile.jpg?v=2026-09-21T01%3A36%3A24.277%2B00%3A00)

| Product | Trust read |
|---|---|
| Haladir | “Backed by Y Combinator” badge above the hero headline |
| Vooma | “TRUSTED BY INDUSTRY LEADERS OF ALL SIZES” logo band with ArcBest, Echo, Evans, NFI, Sunset, and Kingsgate |
| HappyRobot | “HAPPYROBOT RAISES ITS SERIES C TO PUT AI WORKERS TO WORK ACROSS THE REAL ECONOMY” announcement banner |
| Augment | Logo wall labeled “Trusted by supply chain leaders like:” with Penske, Schneider, NFI, Echo, Hirschbach, Armstrong Trans |
| Optimal Dynamics | “Network Manager” product UI showing dispatch lanes such as “HOUSTON (11/30) > MEMPHIS — Target: 2 • Available: 2*” |

### Trust ranking

1. [Augment](https://www.google.com/s2/favicons?domain=goaugment.com&sz=64) — 70
2. [Vooma](https://www.google.com/s2/favicons?domain=vooma.com&sz=64) — 66
3. [Optimal Dynamics](https://www.google.com/s2/favicons?domain=optimaldynamics.com&sz=64) — 52
4. Haladir — 48
5. [HappyRobot](https://www.google.com/s2/favicons?domain=happyrobot.ai&sz=64) — 42

Our [Proof section builder](https://www.lazyweb.com/backlog?site=haladir.com#opt-trust-signals) helps choose proof signals and provides copy and placement guidance.

## Value props — 58, Fair

The headline is **“[Operational] Superintelligence.”** The supporting copy says: **“Haladir builds advanced AI systems for logistics. We sit on top of your WMS, TMS and ERP, turning their data into decisions across supply chain planning and execution: solver-grade optimization that decides what should happen, and AI agents”.**

### Working

- The subhead names real systems: WMS, TMS, and ERP.
- “Data into decisions” states the mechanism.
- “Next frontier is judgement” is memorable.

### Could improve

- The headline is a buzzword and says nothing concrete.
- No numbers or quantified outcomes appear.
- The port photo decorates the page rather than showing the product.

### Value-prop ranking

1. [Vooma](https://www.google.com/s2/favicons?domain=vooma.com&sz=64) — 68
2. [Augment](https://www.google.com/s2/favicons?domain=goaugment.com&sz=64) — 68
3. [Optimal Dynamics](https://www.google.com/s2/favicons?domain=optimaldynamics.com&sz=64) — 68
4. Haladir — 58
5. [HappyRobot](https://www.google.com/s2/favicons?domain=happyrobot.ai&sz=64) — 52

## CTA — 68, Fair

The CTA review covers copy, size, verb, and cost-feel. The report shows Haladir’s CTA as **“Book a demo”** and identifies these problems:

- Demo booking feels costly.
- No value is promised for the click.
- The CTA has a small footprint compared with the huge headline.
- There is no secondary, low-commitment path.

### CTA ranking

1. [Augment](https://www.google.com/s2/favicons?domain=goaugment.com&sz=64) — 74
2. [HappyRobot](https://www.google.com/s2/favicons?domain=happyrobot.ai&sz=64) — 72
3. [Optimal Dynamics](https://www.google.com/s2/favicons?domain=optimaldynamics.com&sz=64) — 72
4. Haladir — 68
5. [Vooma](https://www.google.com/s2/favicons?domain=vooma.com&sz=64) — 68

Our [CTA rewrite studio](https://www.lazyweb.com/backlog?site=haladir.com#opt-cta-writing) generates primary and secondary CTA options grounded in Haladir’s offer and visitor objections.

## Mobile web — 78, Fair

![Mobile web annotations on the mobile capture](https://zlfyzdmohcskkucuunmk.supabase.co/storage/v1/object/public/sites/growth-score/site/haladir.com-mobile.jpg?v=2026-09-21T01%3A32%3A23.015%2B00%3A00)

1. **Hero body paragraph:** Full desktop-length copy wraps into six dense lines that mobile visitors may skim past.
2. **Hero Book a demo:** The desktop-proportioned button occupies about a third of the column rather than being near full width.
3. **Header Book a demo:** The header duplicates the hero CTA shortly below it, crowding the compact collapsed header.

Our [Mobile fix plan](https://www.lazyweb.com/backlog?site=haladir.com#opt-mobile-web) converts these findings into a prioritized implementation checklist.

## Information hierarchy — 82, Strong

![Information hierarchy annotations on the desktop capture](https://zlfyzdmohcskkucuunmk.supabase.co/storage/v1/object/public/sites/growth-score/site/haladir.com.jpg?v=2026-09-21T01%3A32%3A23.015%2B00%3A00)

1. **Six-line subtitle paragraph:** It packs four distinct claims into one dense text block that fails the one-second scan.
2. **Duplicate Book a demo:** The header button repeats the hero CTA at equal visual weight, splitting the click target.
3. **Hero Book a demo button:** Its small footprint and muted cream fill sit low against the dark photo instead of anchoring the scan path.

## Competitors

These competitors are inferred from product, audience, and value proposition:

- [Augment](https://www.lazyweb.com/growth-score/site/goaugment.com) — 75
- [Vooma](https://www.lazyweb.com/growth-score/site/vooma.com) — 72
- [Optimal Dynamics](https://www.lazyweb.com/growth-score/site/optimaldynamics.com) — 68
- Haladir — 67
- [HappyRobot](https://www.lazyweb.com/growth-score/site/happyrobot.ai) — 66

---

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