# Didit Landing Page Growth Score | YC W26

Lazyweb publishes a public search API over its indexed pages; the guide is at https://www.lazyweb.com/agent-access.

Source: https://www.lazyweb.com/yc-w26/didit
Source observed: 2026-10-15T20:15:50.203Z
Last checked: 2026-10-20T06:56:58.407+00:00
Indexed: 2026-10-15T23:54:20.945+00:00

---

# Didit Landing Page Growth Score | YC W26

[Didit](https://didit.me/) is evaluated in our YC W26 landing-page Growth Score report. The report gives Didit an overall **Growth Score of 73/100**, updated **September 22, 2026**, and identifies **Trust** as its weakest category.

## Overall ranking and category scores

Didit ranks **2nd** in the comparison set:

1. [Veriff — 76](https://www.lazyweb.com/growth-score/site/veriff.com)
2. **Didit — 73**
3. [Persona — 72](https://www.lazyweb.com/growth-score/site/withpersona.com)
4. [Sumsub — 66](https://www.lazyweb.com/growth-score/site/sumsub.com)
5. [Onfido — 55](https://www.lazyweb.com/growth-score/site/onfido.com)
6. [Jumio — 50](https://www.lazyweb.com/growth-score/site/jumio.com)

| Category | Score | Rating or focus |
|---|---:|---|
| Trust | 62 | Fair; weakest score |
| Information hierarchy | 72 | Fair |
| Value props | 72 | Fair |
| Mobile web | 72 | Fair |
| CTA | 88 | Strong |

[Fix Trust](https://www.lazyweb.com/plans/checkout?plan=individual&source=growth_score_feature_build_fixes)

## Score over time

The report lists these Didit reports and changes:

| Date | Overall score or change | Other changes | Status or note |
|---|---:|---|---|
| September 22, 2026 | 73 | Information hierarchy −4; Value props −4 | Live |
| [September 16, 2026](https://www.lazyweb.com/growth-score/history/2026-09-16) | Overall +1 | Mobile web −8; Information hierarchy +4 | View report |
| [May 26, 2026](https://www.lazyweb.com/growth-score/history/2026-05-26) | Overall +4 | Trust +14; Mobile web +8 | View report |
| [May 17, 2026](https://www.lazyweb.com/growth-score/history/2026-05-17) | — | Mobile web +8; Value props −4 | View report |
| [May 8, 2026](https://www.lazyweb.com/growth-score/history/2026-05-08) | Overall −2 | Mobile web −8; Trust −4 | View report |
| [April 20, 2026](https://www.lazyweb.com/growth-score/history/2026-04-20) | — | Mobile web −6; Trust +4 | View report |
| [April 7, 2026](https://www.lazyweb.com/growth-score/history/2026-04-07) | — | First tracked report; strongest CTA 84; weakest Trust 48 | View report |

## Trust — 62, Fair

We define this category as proof that the product is real, competent, and safe to try.

![Didit trust-score page capture](https://zlfyzdmohcskkucuunmk.supabase.co/storage/v1/object/public/sites/growth-score/site/didit.me.jpg?v=2026-09-22T15%3A29%3A07.623%2B00%3A00)

![Veriff trust-score page capture](https://zlfyzdmohcskkucuunmk.supabase.co/storage/v1/object/public/sites/growth-score/site/veriff.com.jpg?v=2026-09-06T09%3A40%3A42.569%2B00%3A00)

![Persona trust-score page capture](https://zlfyzdmohcskkucuunmk.supabase.co/storage/v1/object/public/sites/growth-score/site/withpersona.com.jpg?v=2026-09-06T09%3A41%3A25.663%2B00%3A00)

| Company | Trust read |
|---|---|
| Didit | “BACKED BY Y Combinator Robinhood” investor strip above the Start free CTA |
| Sumsub | Customer-logo strip below the hero CTA, including Bybit, BingX, Gate, and others |
| Persona | “Persona is named a Leader in the 2026 Gartner® Magic Quadrant™ for Identity Verification” banner |
| Veriff | “Trusted by 3,000+ businesses worldwide” with logos including Instacart, AWS, Trustpilot, Western Union, and Bumble |
| Onfido | The report notes that Onfido may benefit from pre-existing familiarity among its target audience |
| Jumio | News banner: “Jumio’s selfie.DONE™ Eliminates ID Scan for Trusted Users — Read the News” |

Trust-category ranking:

1. Veriff — 82
2. Persona — 78
3. Didit — 62
4. Sumsub — 62
5. Onfido — 58
6. Jumio — 44

Our **Proof section builder** can help choose proof signals and produce copy and placement guidance: [Build proof section](https://www.lazyweb.com/backlog?site=didit.me#opt-trust-signals).

## Information hierarchy — 72, Fair

We assess whether the design helps or inhibits the page’s intended message. The report identifies these four elements:

1. **Talk to us button:** A filled blue pill rivals the black Start free CTA, splitting the primary action’s weight.
2. **AI assistant popup:** An automatically opened chat card covers the hero video; on mobile it hides the play button entirely.
3. **Announcement banner:** A top-of-page **$7.5M** banner with a link is the first exit path visitors see before the value proposition.
4. **Read the docs button:** It matches Start free in size and shape, sits beside it, and dilutes the single conversion path.

[View layout plan](https://www.lazyweb.com/backlog?site=didit.me#opt-information-hierarchy) to turn these callouts into a sequenced plan to keep, move, merge, or remove elements.

## Value props — 72, Fair

The report evaluates whether the title, subtitle, and hero sell Didit’s true value.

**Didit headline:** “Infrastructure for identity and fraud.”

**Supporting copy:** “With one open API, integrate any identity and fraud flow, across users, businesses, and transactions. Ship in 5 minutes, or one prompt with your coding agent.”

### Working

- “Ship in 5 minutes” is concrete and fast.
- YC and Robinhood backing builds trust.
- The hero shows a real verification flow.

### Could improve

- The H1 names a category rather than an outcome.
- “for fraud” reads ambiguously.
- The headline has no emotional payoff.

Value-proposition ranking:

1. Veriff — 76
2. Didit — 72
3. Persona — 72
4. Onfido — 62
5. Sumsub — 52
6. Jumio — 42

## Mobile web — 72, Fair

We assess the phone experience as a first-class experience. The report identifies four mobile issues:

![Didit mobile web annotations](https://zlfyzdmohcskkucuunmk.supabase.co/storage/v1/object/public/sites/growth-score/site/didit.me-mobile.jpg?v=2026-09-22T15%3A29%3A07.623%2B00%3A00)

1. **AI assistant popup:** It opens automatically and covers most of the product video with a chat prompt that does not contribute to conversion.
2. **Announcement promo bar:** The sticky “Didit Raises $7.5M” banner truncates on mobile and occupies the top of the first viewport.
3. **Chat bubble button:** It duplicates the already-open popup, adding another floating distraction near the fold.
4. **Five-line subheadline:** The dense paragraph pushes the Start free CTA lower in the viewport.

[View mobile fixes](https://www.lazyweb.com/backlog?site=didit.me#opt-mobile-web) for a prioritized implementation checklist.

## CTA — 88, Strong

The report evaluates CTA copy, size, verb, and cost impression. Didit’s primary CTA is **Start free**.

![Didit CTA page capture](https://zlfyzdmohcskkucuunmk.supabase.co/storage/v1/object/public/sites/growth-score/site/didit.me.jpg?v=2026-09-22T15%3A29%3A07.623%2B00%3A00)

Reported problems:

- Navigation says “Sign up” / “Talk to us”.
- The desktop button is modest in size.
- There is no header-language echo.

CTA ranking:

1. Didit — 88
2. Sumsub — 72
3. Persona — 72
4. Jumio — 68
5. Veriff — 62
6. Onfido — 55

## Competitors

The report infers this set from product, audience, and value proposition:

1. [Veriff — veriff.com — 76](https://www.lazyweb.com/growth-score/site/veriff.com)
2. **Didit — 73**
3. [Persona — withpersona.com — 72](https://www.lazyweb.com/growth-score/site/withpersona.com)
4. [Sumsub — sumsub.com — 66](https://www.lazyweb.com/growth-score/site/sumsub.com)
5. [Onfido — onfido.com — 55](https://www.lazyweb.com/growth-score/site/onfido.com)
6. [Jumio — jumio.com — 50](https://www.lazyweb.com/growth-score/site/jumio.com)

---

[Read this page’s summary](https://www.lazyweb.com/api/public/v1/page-tldr?url=https%3A%2F%2Fwww.lazyweb.com%2Fyc-w26%2Fdidit&trace=t_bc7e1c4e5b07)

## Ask a follow-up about this page

Need a more specific answer? Ask the exact question you have. It returns a fresh, cited answer from Lazyweb’s knowledge base. No account or API key required.

Open this URL with your own question, URL-encoded. Only q is required. No account or setup.

`GET https://www.lazyweb.com/agent/faq?q={question}&trace=t_bc7e1c4e5b07`

[Tool guide and examples](https://www.lazyweb.com/agent-access) · [OpenAPI](https://www.lazyweb.com/api/public/v1/openapi.json) · [Page TLDR form](https://www.lazyweb.com/agent-tools/page-tldr?url=https%3A%2F%2Fwww.lazyweb.com%2Fyc-w26%2Fdidit). Opening a form does not execute a tool.