# Pennant landing-page Growth Score report | YC S26

Lazyweb publishes a public search API over its indexed pages; the guide is at https://www.lazyweb.com/agent-access.

Source: https://www.lazyweb.com/yc-s26/pennant
Source observed: 2026-10-20T06:49:39.304Z
Last checked: 2026-10-20T06:49:39.304+00:00
Indexed: 2026-10-20T07:24:35.29+00:00

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# Pennant landing-page Growth Score report

We provide this YC S26 report for [Pennant](https://www.getpennant.ai/), a product whose landing page targets public-company governance and institutional stewardship teams. The report evaluates the landing page’s value proposition, trust signals, calls to action, mobile experience, and information hierarchy.

[← Back to YC S26](https://www.lazyweb.com/yc-s26)

## Overall score and ranking

Pennant’s overall Growth Score is **71 out of 100**, updated **September 20, 2026**. Its weakest category is **Value props**.

| Rank | Company | Growth Score |
|---:|---|---:|
| 1 | Pennant | 71 |
| 2 | [Diligent](https://www.lazyweb.com/growth-score/site/diligent.com) | 69 |
| 3 | [Insightia (Diligent Market Intelligence)](https://www.lazyweb.com/growth-score/site/insightia.com) | 65 |
| 4 | [Glass Lewis](https://www.lazyweb.com/growth-score/site/glasslewis.com) | 63 |
| 5 | [ISS Governance (Institutional Shareholder Services)](https://www.lazyweb.com/growth-score/site/issgovernance.com) | 42 |

[Fix Value props](https://www.lazyweb.com/plans/checkout?plan=individual&source=growth_score_feature_build_fixes)

## Category scores

| Category | Score | Assessment |
|---|---:|---|
| [Value props](https://www.lazyweb.com/yc-s26/pennant#gs-value_props) | 62 | Fair |
| [Trust](https://www.lazyweb.com/yc-s26/pennant#gs-trust) | 62 | Fair |
| [CTA](https://www.lazyweb.com/yc-s26/pennant#gs-cta) | 70 | Fair |
| [Mobile web](https://www.lazyweb.com/yc-s26/pennant#gs-mobile_web) | 78 | Fair |
| [Information hierarchy](https://www.lazyweb.com/yc-s26/pennant#gs-information_hierarchy) | 82 | Strong |

## Score over time

The report tracks these observations:

1. **September 20, 2026 — score 71, live report:** Value props −6; Information hierarchy +4.
2. [**September 2, 2026 — score 71:** Overall +1; Trust +18](https://www.lazyweb.com/growth-score/history/2026-09-02).
3. [**April 10, 2026 — score 70:** First tracked report; strongest category was Mobile web at 84 and weakest was Trust at 44](https://www.lazyweb.com/growth-score/history/2026-04-10).

## Value props — 62, Fair

We assess whether the title, subtitle, and hero communicate Pennant’s true product value.

### Pennant’s headline

> **The CorpGov OS for Public Companies**
>
> “Empower your team with voting & governance intelligence built for you, and apply your own principles at scale”

### What is working

- The hero screenshot shows the real product doing its job.
- A founder-credibility line adds proof.
- The headline names a clear audience segment.

### What could improve

- “CorpGov OS” assumes insider knowledge.
- “Empower” and “at scale” are affectless filler.
- The landing page has no numbers or concrete outcomes.

### Value-proposition ranking

| Rank | Company | Score |
|---:|---|---:|
| 1 | Pennant | 62 |
| 2 | Diligent | 62 |
| 3 | Insightia (Diligent Market Intelligence) | 62 |
| 4 | Glass Lewis | 52 |
| 5 | ISS Governance (Institutional Shareholder Services) | 38 |

## Trust — 62, Fair

We assess proof that a product is real, competent, and safe to try.

![Pennant landing-page capture used in the trust comparison](https://zlfyzdmohcskkucuunmk.supabase.co/storage/v1/object/public/sites/growth-score/site/getpennant.ai.jpg?v=2026-09-20T07%3A54%3A22.974%2B00%3A00)

![Diligent landing-page capture used in the trust comparison](https://zlfyzdmohcskkucuunmk.supabase.co/storage/v1/object/public/sites/growth-score/site/diligent.com-mobile.jpg?v=2026-09-21T03%3A26%3A37.609%2B00%3A00)

| Company | Trust signal observed |
|---|---|
| Pennant | A “Backed by Y Combinator” badge appears above the headline. |
| Glass Lewis | A carousel item titled “How PGGM Built the Infrastructure for Its Modern Stewardship Practice” names a real institutional custom. |
| ISS Governance (Institutional Shareholder Services) | “CLIENT LOGIN” and “STOXX & DAX INDICES” links appear in the top navigation, implying an established institutional client base. |
| Diligent | A Gartner® Magic Quadrant™ item for Governance, Risk and Compliance Tools, Assurance Leaders 2025 identifies Diligent as an industry Leader; the visible text is truncated after “Named an industry Leader by G”. |
| Insightia (Diligent Market Intelligence) | An embedded product-demo video appears in a tablet frame below the hero. |

### Trust ranking

| Rank | Company | Score |
|---:|---|---:|
| 1 | Diligent | 78 |
| 2 | Pennant | 62 |
| 3 | Glass Lewis | 58 |
| 4 | Insightia (Diligent Market Intelligence) | 46 |
| 5 | ISS Governance (Institutional Shareholder Services) | 42 |

**Proof section builder — PRO.** [Build proof section](https://www.lazyweb.com/backlog?site=getpennant.ai#opt-trust-signals) to choose proof signals and get copy and placement for a stronger trust section.

## CTA — 70, Fair

We assess CTA copy, size, verb, and cost-feel, including whether the primary CTA earns the click.

![Pennant and Glass Lewis CTA comparison](https://zlfyzdmohcskkucuunmk.supabase.co/storage/v1/object/public/sites/growth-score/site/getpennant.ai.jpg?v=2026-09-20T07%3A54%3A22.974%2B00%3A00)

Pennant’s primary CTA is **“Request Access.”** The comparison also shows Glass Lewis using **“Read the Paper.”**

### Problems identified

- The click feels gated rather than valuable.
- “Request Access” competes with “Schedule Demo” in the navigation.
- The CTA implies no payoff or product value.

### CTA ranking

| Rank | Company | Score |
|---:|---|---:|
| 1 | Glass Lewis | 72 |
| 2 | Pennant | 70 |
| 3 | Diligent | 68 |
| 4 | Insightia (Diligent Market Intelligence) | 68 |
| 5 | ISS Governance (Institutional Shareholder Services) | 42 |

**CTA rewrite studio — PRO.** [Rewrite this CTA](https://www.lazyweb.com/backlog?site=getpennant.ai#opt-cta-writing) to generate primary and secondary CTA options grounded in Pennant’s offer and visitor objections.

## Mobile web — 78, Fair

We assess the phone experience as a first-class user experience.

![Mobile web annotations on Pennant’s mobile capture](https://zlfyzdmohcskkucuunmk.supabase.co/storage/v1/object/public/sites/growth-score/site/getpennant.ai-mobile.jpg?v=2026-09-20T07%3A54%3A22.974%2B00%3A00)

1. **Dashboard screenshot:** A desktop-density product image is shrunk to phone width; every label and table cell is unreadably small.
2. **Request Access button:** The button occupies roughly half the column width instead of the near-full-bleed size mobile users expect.

**Mobile fix plan — PRO.** [View mobile fixes](https://www.lazyweb.com/backlog?site=getpennant.ai#opt-mobile-web) to convert these findings into a prioritized implementation checklist.

## Information hierarchy — 82, Strong

We assess whether the design helps or inhibits the intended message.

![Information hierarchy annotations on Pennant’s desktop capture](https://zlfyzdmohcskkucuunmk.supabase.co/storage/v1/object/public/sites/growth-score/site/getpennant.ai.jpg?v=2026-09-20T07%3A54%3A22.974%2B00%3A00)

1. **Schedule Demo button:** A second high-weight CTA uses a different verb from “Request Access,” splitting the fold’s single intended action.
2. **Rotating headline word:** The animated headline cycles audience segments, so the core value proposition changes—or appears mid-blur—depending on the moment.

## Competitors

We infer these competitors from product, audience, and value proposition:

1. **Pennant — 71**
2. [**Diligent — 69**](https://www.lazyweb.com/growth-score/site/diligent.com)
3. [**Insightia (Diligent Market Intelligence) — 65**](https://www.lazyweb.com/growth-score/site/insightia.com)
4. [**Glass Lewis — 63**](https://www.lazyweb.com/growth-score/site/glasslewis.com)
5. [**ISS Governance (Institutional Shareholder Services) — 42**](https://www.lazyweb.com/growth-score/site/issgovernance.com)

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