# Shor Landing Page Growth Score | YC S25

Lazyweb publishes a public search API over its indexed pages; the guide is at https://www.lazyweb.com/agent-access.

Source: https://www.lazyweb.com/yc-s25/shor
Source observed: 2026-10-17T10:49:20.056Z
Last checked: 2026-10-20T08:37:50.477+00:00
Indexed: 2026-10-17T14:23:58.284+00:00

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# Shor landing page growth score

We evaluate Shor’s landing page for **YC S25**. Shor’s website is [https://shorpay.com/](https://shorpay.com/). The page describes Shor’s offer as **international payroll, built for founders**: founders can hire international employees and contractors at startup speed, sign up in minutes, and run payroll within the week.

[← Back to YC S25](https://www.lazyweb.com/yc-s25)

## Overall score

Shor’s weakest category is **Trust**.

- **Growth score:** 74 of 100
- **Updated:** September 22, 2026
- **Category scores:** Trust **62**, Value props **72**, CTA **76**, Information hierarchy **78**, Mobile web **84**

[Fix Trust](https://www.lazyweb.com/plans/checkout?plan=individual&source=growth_score_feature_build_fixes)

### How Shor ranks

1. [Remote — 78](https://www.lazyweb.com/growth-score/site/remote.com)
2. [Deel — 77](https://www.lazyweb.com/growth-score/site/deel.com)
3. [Rippling — 76](https://www.lazyweb.com/growth-score/site/rippling.com)
4. Shor — 74
5. [Oyster — 72](https://www.lazyweb.com/growth-score/site/oysterhr.com)

## Score over time

We provide a score-history view with series for Shor, Deel, Remote, Rippling, Oyster, and Gusto Global.

## Trust — 62, Fair

Trust measures proof that the product is real, competent, and safe to try.

![Shor trust-score capture](https://zlfyzdmohcskkucuunmk.supabase.co/storage/v1/object/public/sites/growth-score/site/shorpay.com.jpg?v=2026-09-22T15%3A02%3A42.124%2B00%3A00)

The Shor page uses a **“Backed by Y Combinator”** badge above the headline. The comparison signals are:

| Company | Trust read |
| --- | --- |
| Shor | “Backed by Y Combinator” badge above the headline |
| Deel | G2 **4.8/5 (5K+ Reviews)** and Trustpilot **4.5/5 (9K+ Reviews)** badges directly below the “Book a demo” CTA |
| Remote | Customer-logo bar under “GLOBAL COMPANIES GROW WITH REMOTE”: GitLab, Box, Miro, KFC, Heineken, Mizuho, Mercury, and Lovable |
| Rippling | G2 badge reading **“4.8 stars 13k+ reviews”** above the headline |
| Oyster | Trustpilot and G2 star ratings with a B Corp **“Certified Corporation”** badge above the Book a Demo CTA |

### Trust ranking

1. [Deel — 88](https://www.lazyweb.com/growth-score/site/deel.com)
2. [Rippling — 82](https://www.lazyweb.com/growth-score/site/rippling.com)
3. [Oyster — 72](https://www.lazyweb.com/growth-score/site/oysterhr.com)
4. [Remote — 68](https://www.lazyweb.com/growth-score/site/remote.com)
5. Shor — 62

[Build proof section](https://www.lazyweb.com/backlog?site=shorpay.com#opt-trust-signals) with our proof-section builder. It helps choose proof signals and generate copy and placement for a stronger trust section.

## Value props — 72, Fair

We assess whether the title, subtitle, and hero sell the product’s true value.

**Shor’s headline:** “International payroll, built for founders.”

**Supporting copy:** “Hire international employees and contractors at startup speed. Sign up in minutes and run payroll within the week.”

### Working

- Names the category and audience in six words.
- Uses time-bound claims: “minutes” and “within the week.”
- The YC badge and customer logos add trust.

### Could improve

- Hero art decorates rather than showing the product.
- No hard numbers for countries, price, or savings.
- No emotional contrast with slow incumbents.

### Value-prop ranking

1. [Remote — 78](https://www.lazyweb.com/growth-score/site/remote.com)
2. [Rippling — 78](https://www.lazyweb.com/growth-score/site/rippling.com)
3. Shor — 72
4. [Deel — 72](https://www.lazyweb.com/growth-score/site/deel.com)
5. [Oyster — 68](https://www.lazyweb.com/growth-score/site/oysterhr.com)

## CTA — 76, Fair

We assess CTA copy, size, verb, and perceived cost.

![Shor CTA capture](https://zlfyzdmohcskkucuunmk.supabase.co/storage/v1/object/public/sites/growth-score/site/shorpay.com.jpg?v=2026-09-22T15%3A02%3A42.124%2B00%3A00)

The CTA assessment identifies these problems:

- Generic label with no product echo.
- The speed promise is not in the CTA.
- The click does not imply a payoff.

### CTA ranking

1. [Rippling — 86](https://www.lazyweb.com/growth-score/site/rippling.com)
2. Shor — 76
3. [Deel — 72](https://www.lazyweb.com/growth-score/site/deel.com)
4. [Remote — 72](https://www.lazyweb.com/growth-score/site/remote.com)
5. [Oyster — 68](https://www.lazyweb.com/growth-score/site/oysterhr.com)

[Rewrite this CTA](https://www.lazyweb.com/backlog?site=shorpay.com#opt-cta-writing) to generate primary and secondary options grounded in Shor’s offer and visitor objections.

## Information hierarchy — 78, Fair

![Information hierarchy annotations on the desktop capture](https://zlfyzdmohcskkucuunmk.supabase.co/storage/v1/object/public/sites/growth-score/site/shorpay.com.jpg?v=2026-09-22T15%3A02%3A42.124%2B00%3A00)

1. **Duplicate CTA pair:** “Talk to a founder” repeats at equal size beside “Get started” in both navigation and hero, splitting the primary action twice.
2. **Faded fourth logo:** The last “Trusted by” logo is nearly invisible against the rocks, making the proof row look broken.
3. **Navigation exit links:** Pricing, Docs, Blog, and Log in provide four exits before the visitor reaches the hero promise.

[View layout plan](https://www.lazyweb.com/backlog?site=shorpay.com#opt-information-hierarchy) to turn these callouts into a sequenced keep/move/merge/remove plan.

## Mobile web — 84, Strong

![Mobile web annotations on the mobile capture](https://zlfyzdmohcskkucuunmk.supabase.co/storage/v1/object/public/sites/growth-score/site/shorpay.com-mobile.jpg?v=2026-09-22T15%3A02%3A42.124%2B00%3A00)

1. **Faint trust logos:** “The Prompting Company” and Omnifact logos are low-contrast and clipped at the viewport edge, weakening the trust strip.
2. **Talk to a founder button:** The ghost button sits on a busy lighthouse image and has weak contrast, making the secondary action difficult to read at a glance.

## Competitors

These competitors are inferred from product, audience, and value proposition:

1. [Remote — remote.com — 78](https://www.lazyweb.com/growth-score/site/remote.com)
2. [Deel — deel.com — 77](https://www.lazyweb.com/growth-score/site/deel.com)
3. [Rippling — rippling.com — 76](https://www.lazyweb.com/growth-score/site/rippling.com)
4. Shor — 74
5. [Oyster — oysterhr.com — 72](https://www.lazyweb.com/growth-score/site/oysterhr.com)
6. [Gusto Global — gusto.com — failed](https://www.lazyweb.com/growth-score/site/gusto.com)

---

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