# Probo landing page growth score

Lazyweb publishes a public search API over its indexed pages; the guide is at https://www.lazyweb.com/agent-access.

Source: https://www.lazyweb.com/yc-p25/probo
Source observed: 2026-10-08T02:05:26.210Z
Last checked: 2026-10-20T08:29:44.832+00:00
Indexed: 2026-10-08T05:18:21.745+00:00

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# Probo landing page growth score

We scored [Probo](https://www.probo.com/?utm_source=yc-bookface) at **68/100**, updated **September 21, 2026**. Its weakest category is **Trust**.

[← Back to YC P25](https://www.lazyweb.com/yc-p25) · [Fix Trust](https://www.lazyweb.com/plans/checkout?plan=individual&source=growth_score_feature_build_fixes)

## Category scores

| Category | Score |
|---|---:|
| [Trust](https://www.lazyweb.com/yc-p25/probo#gs-trust) | 54 |
| [CTA](https://www.lazyweb.com/yc-p25/probo#gs-cta) | 64 |
| [Information hierarchy](https://www.lazyweb.com/yc-p25/probo#gs-information_hierarchy) | 68 |
| [Value props](https://www.lazyweb.com/yc-p25/probo#gs-value_props) | 78 |
| [Mobile web](https://www.lazyweb.com/yc-p25/probo#gs-mobile_web) | 78 |

## Score over time

The score-history visualization tracks Probo alongside Vanta, Drata, Secureframe, Sprinto, and Thoropass.

## Trust — 54/100, Fair

Trust measures proof that the product is real, competent, and safe to try.

![Probo trust-section capture](https://zlfyzdmohcskkucuunmk.supabase.co/storage/v1/object/public/sites/growth-score/site/probo.com.jpg?v=2026-09-21T00%3A22%3A44.335%2B00%3A00)

| Company | Trust read |
|---|---|
| Probo | “Backed by Y Combinator” badge above the headline |
| Vanta | Customer logo strip: Ramp, Cursor, Snowflake, Clay, Lovable, Samsara |
| Drata | “TRUSTED BY 8,500+ GLOBAL CUSTOMERS” with 4.8 / 5.0 G2 REVIEWS star rating |
| Secureframe | “6000+ customers have saved millions of hours with Secureframe” in the mobile capture |
| Sprinto | Framework badge strip for SOC 2, ISO, GDPR, HIPAA, PCI, HITRUST, and CCPA, with “200+ FRAMEWORKS AND MORE” |
| Thoropass | No visible trust signal identified. |

### Trust ranking

1. Drata — 78
2. Vanta — 76
3. Secureframe — 62
4. Probo — 54
5. Sprinto — 48
6. Thoropass — 42

[Build proof section](https://www.lazyweb.com/backlog?site=probo.com#opt-trust-signals) to choose proof signals and get copy and placement for a stronger trust section.

## CTA — 64/100, Fair

This category evaluates CTA copy, size, verb, and cost-feel.

![Probo CTA capture](https://zlfyzdmohcskkucuunmk.supabase.co/storage/v1/object/public/sites/growth-score/site/probo.com.jpg?v=2026-09-21T00%3A22%3A44.335%2B00%3A00)

The identified problems are:

- Sales-call cost-feel.
- Four words, exceeding the three-word limit.
- Three competing labels above the fold.
- Hero CTA differs from navigation CTA.

### CTA ranking

1. Vanta — 76
2. Drata — 72
3. Secureframe — 68
4. Sprinto — 68
5. Probo — 64
6. Thoropass — 62

[Rewrite this CTA](https://www.lazyweb.com/backlog?site=probo.com#opt-cta-writing) to generate primary and secondary CTA options grounded in Probo's offer and visitor objections.

## Information hierarchy — 68/100, Fair

![Information hierarchy annotations on the desktop capture](https://zlfyzdmohcskkucuunmk.supabase.co/storage/v1/object/public/sites/growth-score/site/probo.com.jpg?v=2026-09-21T00%3A22%3A44.335%2B00%3A00)

1. **Dual hero CTAs:** “Deploy Open Source” sits at near-equal weight beside “Talk to an expert,” splitting the primary action into two audiences.
2. **Competing header CTA:** “Get compliant” duplicates the hero conversion with a third label, so the fold asks for three different actions.
3. **GitHub star widget:** The Star/1.4k control is an outbound exit placed next to the primary CTA in the scan path.
4. **Certification badge grid:** Ten same-weight badge tiles crowd the lower third of the fold without a heading explaining why they matter.

[View layout plan](https://www.lazyweb.com/backlog?site=probo.com#opt-information-hierarchy) to turn the callouts into a sequenced keep, move, merge, or remove plan.

## Value props — 78/100, Fair

The headline is **“Compliance, Done For You.”** The supporting copy is: **“Our compliance officers run your program end-to-end. Stay continuously audit-ready without the overhead or complexity of traditional compliance platforms.”**

### Working

- “Done For Probo” communicates the service model.
- The positioning distinguishes Probo from compliance platforms.
- The framework grid shows real audit scope.

### Could improve

- No numbers for timelines, cost, or customers.
- “Overhead or complexity” is abstract.
- No named outcome such as “pass Probo's audit.”

### Value-proposition ranking

1. Probo — 78
2. Vanta — 72
3. Secureframe — 72
4. Sprinto — 72
5. Drata — 68
6. Thoropass — 58

## Mobile web — 78/100, Fair

![Mobile web annotations on the mobile capture](https://zlfyzdmohcskkucuunmk.supabase.co/storage/v1/object/public/sites/growth-score/site/probo.com-mobile.jpg?v=2026-09-21T00%3A22%3A44.335%2B00%3A00)

1. **Talk to an expert:** The primary CTA rides the bottom edge of the fold, below a secondary button that gets tapped first.
2. **Four-line subheadline:** Body copy is scaled too large, consuming vertical space and pushing both CTAs to the fold's edge.
3. **Get compliant header button:** A third CTA in one viewport competes with the hero buttons and blurs the intended action.

[View mobile fixes](https://www.lazyweb.com/backlog?site=probo.com#opt-mobile-web) to convert these findings into a prioritized implementation checklist.

## Competitors

Competitors are inferred from product, audience, and value proposition.

1. [Vanta](https://www.lazyweb.com/growth-score/site/vanta.com) — 75
2. [Drata](https://www.lazyweb.com/growth-score/site/drata.com) — 73
3. [Secureframe](https://www.lazyweb.com/growth-score/site/secureframe.com) — 70
4. [Sprinto](https://www.lazyweb.com/growth-score/site/sprinto.com) — 70
5. Probo — 68
6. [Thoropass](https://www.lazyweb.com/growth-score/site/thoropass.com) — 58

---

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