# Leeroo YC P25 landing-page Growth Score report

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Source: https://www.lazyweb.com/yc-p25/leeroo
Source observed: 2026-09-30T02:44:15.631Z
Last checked: 2026-10-20T08:36:56.966+00:00
Indexed: 2026-09-30T06:55:31.689+00:00

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# Leeroo YC P25 landing-page Growth Score report

[← Back to YC P25](https://www.lazyweb.com/yc-p25)

[Leeroo](https://www.leeroo.com/)

We assess Leeroo's landing page with a **Growth Score of 72/100**, updated **September 21, 2026**. Its weakest category is **Trust**, scored at 52.

## Overall ranking

| Rank | Company | Growth Score |
|---:|---|---:|
| 1 | Leeroo | 72 |
| 2 | [Ema](https://www.lazyweb.com/growth-score/site/ema.co) | 72 |
| 3 | [Sierra](https://www.lazyweb.com/growth-score/site/sierra.ai) | 62 |
| 4 | [Distyl AI](https://www.lazyweb.com/growth-score/site/distyl.ai) | 60 |
| 5 | [Tribe AI](https://www.lazyweb.com/growth-score/site/tribe.ai) | 54 |
| 6 | [Fractal](https://www.lazyweb.com/growth-score/site/fractal.ai) | 49 |

[Fix Trust](https://www.lazyweb.com/plans/checkout?plan=individual&source=growth_score_feature_build_fixes)

## Category scores

- [Trust — 52](https://www.lazyweb.com/yc-p25/leeroo#gs-trust): **Fair**
- [Mobile web — 68](https://www.lazyweb.com/yc-p25/leeroo#gs-mobile_web): **Fair**
- [CTA — 78](https://www.lazyweb.com/yc-p25/leeroo#gs-cta): **Fair**
- [Value props — 78](https://www.lazyweb.com/yc-p25/leeroo#gs-value_props): **Fair**
- [Information hierarchy — 82](https://www.lazyweb.com/yc-p25/leeroo#gs-information_hierarchy): **Strong**

## Score over time

The report includes a score-history visualization for Leeroo alongside Distyl AI, Tribe AI, Fractal, Sierra, and Ema.

## Trust — 52, Fair

Trust measures proof that a product is real, competent, and safe to try.

![Leeroo landing-page capture](https://zlfyzdmohcskkucuunmk.supabase.co/storage/v1/object/public/sites/growth-score/site/leeroo.com.jpg?v=2026-09-21T00%3A57%3A07.809%2B00%3A00)

Our observed trust signal is the risk-reversal line **“48 HOURS · READ-ONLY · FREE”** beneath the **“Request a free audit”** CTA.

### Trust comparison

| Company | Trust read |
|---|---|
| Leeroo | “48 HOURS · READ-ONLY · FREE” risk-reversal line under the “Request a free audit” CTA |
| Distyl AI | No visible trust signal identified. |
| Tribe AI | Client logo strip featuring AAA, Cleveland Clinic, Hyatt, Kirkland & Ellis, Francisco Partners, FIS, and Koch |
| Fractal | Fractal’s Vaidya.ai powers BMC Health AI Chatbot on WhatsApp for Mumbai |
| Sierra | Sierra Agent chat demo resolving “I don't recognize this $95 charge” and booking “Appointment booked” |
| Ema | Logo wall with Hitachi, Wipro, KPMG, PwC, ADP, AMS, Artico, and NTT Data |

### Trust ranking

1. [Ema](https://www.lazyweb.com/growth-score/site/ema.co) — 72
2. [Tribe AI](https://www.lazyweb.com/growth-score/site/tribe.ai) — 62
3. Leeroo — 52
4. [Sierra](https://www.lazyweb.com/growth-score/site/sierra.ai) — 52
5. [Fractal](https://www.lazyweb.com/growth-score/site/fractal.ai) — 48
6. [Distyl AI](https://www.lazyweb.com/growth-score/site/distyl.ai) — 42

[Build proof section](https://www.lazyweb.com/backlog?site=leeroo.com#opt-trust-signals) to choose proof signals and get copy and placement for a stronger trust section.

## Mobile web — 68, Fair

Mobile web evaluates whether the phone experience functions as a first-class experience.

![Mobile web annotations on the Leeroo capture](https://zlfyzdmohcskkucuunmk.supabase.co/storage/v1/object/public/sites/growth-score/site/leeroo.com-mobile.jpg?v=2026-09-21T00%3A57%3A07.809%2B00%3A00)

1. **Headline wrap:** The desktop headline scales down into six cramped lines, pushing both CTAs and the outcomes table far down the page.
2. **Request a free audit:** The primary CTA sits below the first viewport and is only approximately half-width instead of a full-bleed, thumb-friendly button.
3. **Read the specification:** The secondary button stacks directly under the primary at near-equal visual weight, competing for the tap.

[View mobile fixes](https://www.lazyweb.com/backlog?site=leeroo.com#opt-mobile-web) to convert these findings into a prioritized implementation checklist.

## CTA — 78, Fair

CTA evaluates copy, size, verb, and cost-feel: whether the primary CTA earns the click.

![Leeroo CTA capture](https://zlfyzdmohcskkucuunmk.supabase.co/storage/v1/object/public/sites/growth-score/site/leeroo.com.jpg?v=2026-09-21T00%3A57%3A07.809%2B00%3A00)

The primary CTA is **“Request a free audit.”**

### Problems identified

- **“Request”** implies waiting rather than value.
- The navigation label differs: **“Opportunity Audit.”**
- The CTA has four words and is slightly long.

### CTA ranking

1. Leeroo — 78
2. [Ema](https://www.lazyweb.com/growth-score/site/ema.co) — 64
3. [Distyl AI](https://www.lazyweb.com/growth-score/site/distyl.ai) — 60
4. [Sierra](https://www.lazyweb.com/growth-score/site/sierra.ai) — 48
5. [Tribe AI](https://www.lazyweb.com/growth-score/site/tribe.ai) — 42
6. [Fractal](https://www.lazyweb.com/growth-score/site/fractal.ai) — 42

[Rewrite this CTA](https://www.lazyweb.com/backlog?site=leeroo.com#opt-cta-writing) to generate primary and secondary CTA options grounded in Leeroo's offer and visitor objections.

## Value props — 78, Fair

Value props evaluate whether the title, subtitle, and hero sell the product's true value.

### Leeroo's headline

> **“A living model of your business. Built by AI. Run in your cloud.”**
>
> “Uniforge, our platform, connects to every system you operate, learns your business into one living model, and ships agents that turn it into outcomes.”

### Working

- The ticker shows quantified outcomes: **+$412K** and **18,304**.
- **“Run in Leeroo's cloud”** pre-answers a security objection.
- **“48 HOURS · READ-ONLY · FREE”** reduces perceived CTA risk.

### Could improve

- **“Outcomes”** is vague; revenue or churn wins would be more specific.
- **“Living model”** takes time to parse.
- There is no emotional hook for the buyer's pain.

### Value-prop ranking

1. Leeroo — 78
2. [Ema](https://www.lazyweb.com/growth-score/site/ema.co) — 66
3. [Tribe AI](https://www.lazyweb.com/growth-score/site/tribe.ai) — 58
4. [Sierra](https://www.lazyweb.com/growth-score/site/sierra.ai) — 58
5. [Fractal](https://www.lazyweb.com/growth-score/site/fractal.ai) — 54
6. [Distyl AI](https://www.lazyweb.com/growth-score/site/distyl.ai) — 50

## Information hierarchy — 82, Strong

Information hierarchy evaluates whether the design helps or inhibits the page's intended message.

![Information hierarchy annotations on the Leeroo desktop capture](https://zlfyzdmohcskkucuunmk.supabase.co/storage/v1/object/public/sites/growth-score/site/leeroo.com.jpg?v=2026-09-21T00%3A57%3A07.809%2B00%3A00)

1. **Duplicate audit CTAs:** “Request Opportunity Audit” in the navigation and “Request a free audit” in the hero are the same action with different labels, requiring visitors to reconcile them.
2. **Read the specification button:** It has near-equal visual weight beside the primary CTA, splitting the click between converting and reading documentation.
3. **Watch the demo link:** This exit path is embedded inside the proof ticker and pulls attention from the audit action at the moment of highest conviction.
4. **Faded top ticker row:** The washed-out **“Cross-sell ARR added”** row reads as disabled or broken rather than as an animation state.

## Competitors

The competitor set is inferred from product, audience, and value proposition.

| Rank | Company | Domain | Score |
|---:|---|---|---:|
| 1 | Leeroo | — | 72 |
| 2 | [Ema](https://www.lazyweb.com/growth-score/site/ema.co) | ema.co | 72 |
| 3 | [Sierra](https://www.lazyweb.com/growth-score/site/sierra.ai) | sierra.ai | 62 |
| 4 | [Distyl AI](https://www.lazyweb.com/growth-score/site/distyl.ai) | distyl.ai | 60 |
| 5 | [Tribe AI](https://www.lazyweb.com/growth-score/site/tribe.ai) | tribe.ai | 54 |
| 6 | [Fractal](https://www.lazyweb.com/growth-score/site/fractal.ai) | fractal.ai | 49 |

---

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