# HABIT Landing Page Growth Score | YC P25

Lazyweb publishes a public search API over its indexed pages; the guide is at https://www.lazyweb.com/agent-access.

Source: https://www.lazyweb.com/yc-p25/habit
Source observed: 2026-10-15T19:57:28.678Z
Last checked: 2026-10-20T07:17:36.708+00:00
Indexed: 2026-10-15T23:41:58.007+00:00

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# HABIT Landing Page Growth Score | YC P25

[← Back to YC P25](https://www.lazyweb.com/yc-p25)

**HABIT:** [https://habit.inc/](https://habit.inc/)

Our Growth Score report evaluates HABIT's landing page across five categories. HABIT's overall score is **57 of 100**, updated **Sep 22, 2026**, and its weakest category is **Trust**.

## Overall ranking

1. [FutureHouse — 61](https://www.lazyweb.com/growth-score/site/futurehouse.org)
2. [World Labs — 58](https://www.lazyweb.com/growth-score/site/worldlabs.ai)
3. **HABIT — 57**
4. [Reflection AI — 51](https://www.lazyweb.com/growth-score/site/reflection.ai)
5. [Sakana AI — 43](https://www.lazyweb.com/growth-score/site/sakana.ai)

[Fix Trust](https://www.lazyweb.com/plans/checkout?plan=individual&source=growth_score_feature_build_fixes)

## Category scores

- [Trust — 32](https://www.lazyweb.com/yc-p25/habit#gs-trust)
- [CTA — 55](https://www.lazyweb.com/yc-p25/habit#gs-cta)
- [Value props — 56](https://www.lazyweb.com/yc-p25/habit#gs-value_props)
- [Mobile web — 64](https://www.lazyweb.com/yc-p25/habit#gs-mobile_web)
- [Information hierarchy — 78](https://www.lazyweb.com/yc-p25/habit#gs-information_hierarchy)

## Score over time

The report includes a score-history chart for HABIT and the comparison companies: Sakana AI, FutureHouse, Reflection AI, and World Labs.

## Trust — 32, Poor

Trust measures proof that the product is real, competent, and safe to try.

![World Labs mobile capture](https://zlfyzdmohcskkucuunmk.supabase.co/storage/v1/object/public/sites/growth-score/site/worldlabs.ai-mobile.jpg?v=2026-09-21T00%3A47%3A00.218%2B00%3A00)

![FutureHouse capture](https://zlfyzdmohcskkucuunmk.supabase.co/storage/v1/object/public/sites/growth-score/site/futurehouse.org.jpg?v=2026-09-20T06%3A42%3A00.695%2B00%3A00)

| Company | Trust read |
| --- | --- |
| HABIT | No visible trust signal identified. |
| Sakana AI | Implicit context: Sakana AI may benefit from pre-existing familiarity among its target audience. |
| FutureHouse | “We're a non-profit building AI agents to automate research in biology and other complex sciences.” |
| Reflection AI | No visible trust signal identified. |
| World Labs | “CLICK TO EXPLORE” interactive world demo in the mobile hero. |

### Trust ranking

1. World Labs — 44
2. Sakana AI — 38
3. FutureHouse — 38
4. Reflection AI — 38
5. **HABIT — 32**

**Proof section builder — PRO:** [Build proof section](https://www.lazyweb.com/backlog?site=habit.inc#opt-trust-signals)

Choose proof signals and receive copy and placement for a stronger trust section.

## CTA — 55, Fair

This category evaluates the primary CTA's copy, size, verb, and cost-feel.

![HABIT CTA capture](https://zlfyzdmohcskkucuunmk.supabase.co/storage/v1/object/public/sites/growth-score/site/habit.inc.jpg?v=2026-09-22T15%3A10%3A10.618%2B00%3A00)

The report identifies these CTA problems:

- It is styled as a text link rather than a button.
- It contains four words, exceeding the three-word ideal.
- “Our” centers the brand rather than the visitor.
- The arrow implies an outbound detour.

### CTA ranking

1. World Labs — 62
2. **HABIT — 55**
3. FutureHouse — 52
4. Reflection AI — 48
5. Sakana AI — 30

**CTA rewrite studio — PRO:** [Rewrite this CTA](https://www.lazyweb.com/backlog?site=habit.inc#opt-cta-writing)

Generate primary and secondary CTA options grounded in HABIT's offer and visitor objections.

## Value props — 56, Fair

This category evaluates whether the title, subtitle, and hero sell the product's true value.

The report quotes HABIT's headline:

> “We build autonomous research agents that accelerate frontier world models.”

### Working

- Names a concrete category: research agents.
- States an outcome verb: accelerate.
- Makes one clean claim with zero buzzword stacking.

### Could improve

- No subhead explains the claim.
- Zero numbers or proof points.
- The hero image decorates rather than demonstrates.

### Value-prop ranking

1. FutureHouse — 68
2. Reflection AI — 58
3. World Labs — 58
4. **HABIT — 56**
5. Sakana AI — 42

## Mobile web — 64, Fair

This category evaluates the phone experience as a first-class experience.

![Mobile web annotations on the mobile capture](https://zlfyzdmohcskkucuunmk.supabase.co/storage/v1/object/public/sites/growth-score/site/habit.inc-mobile.jpg?v=2026-09-22T15%3A10%3A10.618%2B00%3A00)

1. **Explore platform link** — The primary CTA is a plain text link without button styling or a thumb-sized tap target.
2. **Work with us link** — The secondary conversion path is a tiny footer text link that is easy to miss and hard to tap.

**Mobile fix plan — PRO:** [View mobile fixes](https://www.lazyweb.com/backlog?site=habit.inc#opt-mobile-web)

Convert the mobile findings into a prioritized implementation checklist for the page.

## Information hierarchy — 78, Fair

This category evaluates whether the design helps or inhibits what the page is trying to say.

![Information hierarchy annotations on the desktop capture](https://zlfyzdmohcskkucuunmk.supabase.co/storage/v1/object/public/sites/growth-score/site/habit.inc.jpg?v=2026-09-22T15%3A10%3A10.618%2B00%3A00)

1. **Explore platform link** — The primary CTA is styled as plain body text with an arrow and is indistinguishable in weight from a caption, so visitors may not identify it as the page's action within a second.
2. **Work with us link** — The footer link enters the fold at nearly the same size as the primary CTA, creating a competing exit before the main action.

**Layout priority plan — PRO:** [View layout plan](https://www.lazyweb.com/backlog?site=habit.inc#opt-information-hierarchy)

Turn the callouts into a sequenced page plan: keep, move, merge, or remove.

## Competitors

The report infers these competitors from product, audience, and value proposition:

1. [FutureHouse — futurehouse.org — 61](https://www.lazyweb.com/growth-score/site/futurehouse.org)
2. [World Labs — worldlabs.ai — 58](https://www.lazyweb.com/growth-score/site/worldlabs.ai)
3. **HABIT — 57**
4. [Reflection AI — reflection.ai — 51](https://www.lazyweb.com/growth-score/site/reflection.ai)
5. [Sakana AI — sakana.ai — 43](https://www.lazyweb.com/growth-score/site/sakana.ai)

---

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