# Flick Landing Page Growth Score | YC F25 | Lazyweb

Lazyweb publishes a public search API over its indexed pages; the guide is at https://www.lazyweb.com/agent-access.

Source: https://www.lazyweb.com/yc-f25/flick
Source observed: 2026-10-15T19:49:30.418Z
Last checked: 2026-10-17T09:44:49.021+00:00
Indexed: 2026-10-15T23:35:30.866+00:00

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# Flick Landing Page Growth Score | YC F25

We score the Flick landing page at [https://flick.art/](https://flick.art/) across trust, mobile web, information hierarchy, CTA, and value props.

**Overall growth score:** 64/100, updated September 22, 2026  
**Weakest category:** Trust (48)

## Overall ranking

1. [Luma Dream Machine — 72](https://www.lazyweb.com/growth-score/site/lumalabs.ai)
2. [Pika — 70](https://www.lazyweb.com/growth-score/site/pika.art)
3. [LTX Studio — 67](https://www.lazyweb.com/growth-score/site/ltx.studio)
4. Flick — 64
5. [Kaiber — 64](https://www.lazyweb.com/growth-score/site/kaiber.ai)
6. [Runway — 63](https://www.lazyweb.com/growth-score/site/runwayml.com)

[Fix Trust](https://www.lazyweb.com/plans/checkout?plan=individual&source=growth_score_feature_build_fixes)

## Category scores

| Category | Score |
| --- | ---: |
| Trust | [48](https://www.lazyweb.com/yc-f25/flick#gs-trust) |
| Mobile web | [58](https://www.lazyweb.com/yc-f25/flick#gs-mobile_web) |
| Information hierarchy | [72](https://www.lazyweb.com/yc-f25/flick#gs-information_hierarchy) |
| CTA | [72](https://www.lazyweb.com/yc-f25/flick#gs-cta) |
| Value props | [72](https://www.lazyweb.com/yc-f25/flick#gs-value_props) |

## Score over time

We provide a score-history chart with Flick and competitor series: LTX Studio, Runway, Pika, Kaiber, and Luma Dream Machine.

## Trust — 48, Poor

Trust measures proof that a product is real, competent, and safe to try.

![Flick trust comparison capture](https://zlfyzdmohcskkucuunmk.supabase.co/storage/v1/object/public/sites/growth-score/site/flick.art.jpg?v=2026-09-22T00%3A27%3A55.369%2B00%3A00)

The trust comparison identifies these signals:

| Product | Trust read |
| --- | --- |
| Flick | Hero-film attribution “TUSK HUNTERS · ALAN XIAO,” crediting a real filmmaker’s work made on the platform |
| LTX Studio | No visible trust signal identified. |
| Runway | “We partner with the world's leading organizations to advance their industries:” logo strip, with the Amazon logo visible |
| Pika | Implicit context that Pika may benefit from pre-existing familiarity among its target audience |
| Kaiber | “TRUSTED BY CREATIVE TEAMS AT” logo bar with Grimes, Boiler Room, FWB FEST, and apg |
| Luma Dream Machine | Implicit context that Luma Dream Machine may benefit from pre-existing familiarity among its target audience |

Trust ranking: [Kaiber 68](https://www.lazyweb.com/growth-score/site/kaiber.ai), Runway 56, Luma Dream Machine 54, Flick 48, LTX Studio 44, Pika 44.

[Build proof section](https://www.lazyweb.com/backlog?site=flick.art#opt-trust-signals) to choose proof signals and receive copy and placement for a stronger trust section.

## Mobile web — 58, Fair

![Flick mobile web annotations](https://zlfyzdmohcskkucuunmk.supabase.co/storage/v1/object/public/sites/growth-score/site/flick.art-mobile.jpg?v=2026-09-22T00%3A27%3A55.369%2B00%3A00)

- **Prompt box no submit label:** The primary action is a small circular arrow icon without a text label and is not full-bleed or thumb-friendly.
- **Six shortcut chips:** Six option pills stack below the prompt box, creating seven choices rather than one clear action.
- **Empty prompt placeholder:** The tall input shows the truncated placeholder “An animated adventure in a floating c” and no visible CTA text.

[View mobile fixes](https://www.lazyweb.com/backlog?site=flick.art#opt-mobile-web) to turn these findings into a prioritized implementation checklist.

## Information hierarchy — 72, Fair

![Flick information hierarchy annotations](https://zlfyzdmohcskkucuunmk.supabase.co/storage/v1/object/public/sites/growth-score/site/flick.art.jpg?v=2026-09-22T00%3A27%3A55.369%2B00%3A00)

- **Hero GET STARTED button:** A small white ghost button sits low-left over a busy, fire-lit background, duplicates the header CTA, and is difficult to find quickly.
- **WATCH FILMS button:** Its near-equal visual weight beside GET STARTED creates two competing actions.
- **Secondary nav row:** FLICK TV, PRICING, FLICKPEDIA, COMMUNITY, and English add exit paths above the hero.

[View layout plan](https://www.lazyweb.com/backlog?site=flick.art#opt-information-hierarchy) for a sequenced keep, move, merge, or remove plan.

## CTA — 72, Fair

The comparison shows Flick’s **GET STARTED** against competitor CTAs including **Try Pika Free**, **Try for free**, **Try Runway for free**, and **START NOW**.

Problems identified:

- Generic copy with no named payoff
- Small hero button against a full-bleed image
- Desktop lacks the mobile prompt input
- Mobile submit is an unlabeled arrow

CTA ranking: Pika 86, Luma Dream Machine 84, Runway 82, LTX Studio 75, Flick 72, Kaiber 68.

[Rewrite this CTA](https://www.lazyweb.com/backlog?site=flick.art#opt-cta-writing) to generate primary and secondary CTA options grounded in Flick’s offer and visitor objections.

## Value props — 72, Fair

Flick’s headline is **“We Handle AI. You Direct Films”** with the subhead **“End-to-end AI filmmaking: ideate, generate, and edit films on one canvas.”**

Working:

- Names the trade between AI grunt work and creative control
- Shows generated films with creator credits in the hero
- Maps the full workflow on one canvas

Could improve:

- No numbers or proof points in the fold
- A finished-film, fast outcome is not stated
- Hero stills are not labeled as made with Flick

Value-prop ranking: Flick 72, LTX Studio 60, Pika 58, Luma Dream Machine 58, Runway 48, Kaiber 48.

## Competitors

These competitors are inferred from product, audience, and value proposition:

1. [Luma Dream Machine — 72](https://www.lazyweb.com/growth-score/site/lumalabs.ai)
2. [Pika — 70](https://www.lazyweb.com/growth-score/site/pika.art)
3. [LTX Studio — 67](https://www.lazyweb.com/growth-score/site/ltx.studio)
4. Flick — 64
5. [Kaiber — 64](https://www.lazyweb.com/growth-score/site/kaiber.ai)
6. [Runway — 63](https://www.lazyweb.com/growth-score/site/runwayml.com)

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