# Go-to-market. Research on how products reach the people who choose them. In this collection 8 Collections 8 Last updated Oct 7, 2026 - [By Ali Abouelatta](https://www.lazyweb.com/authors/ali-abouelatta) - 8 notes [Read as Markdown](https://www.lazyweb.com/gtm.md) [Newest · Practical guide · Oct 7, 2026 ## Turn agent questions into useful marketing pages A worked, fictional example of choosing a page, checking its claims, and measuring what changed. Read the note](https://www.lazyweb.com/gtm/agent-questions-to-content) 7 more notes ## More on go-to-market - Operator research · Sep 19, 2026 ### [What to learn from Sam Blond about GTM in 2026](https://www.lazyweb.com/gtm/sam-blond-gtm-2026) Five operating decisions from Sam Blond’s public interviews: customer selection, pipeline, first sales hires, AI’s role, and launch distribution. - Article · Sep 19, 2026 ### [When does a first customer require manual service rather than more product?](https://www.lazyweb.com/gtm/when-does-a-first-customer-require-manual-service-rather-than-more-product) A founder decision on when manual customer work is useful product discovery, when it becomes hidden agency labor, and when to productize the boundary. - Article · Sep 19, 2026 ### [Should a builder improve the agent harness before changing models?](https://www.lazyweb.com/gtm/should-a-builder-improve-the-agent-harness-before-changing-models) A failure-first decision guide for choosing between context, tools, state, evaluators, permissions, and a model change. - Comparison · Sep 19, 2026 ### [Prism vs Perfectly: hire a recruiting agency or buy the recruiting workflow?](https://www.lazyweb.com/gtm/prism-vs-perfectly-recruiting-agency-or-workflow) A recruiting comparison with Prism's dated launch pricing, a worked fee example, and the workflow questions to compare with Perfectly. - Comparison · Sep 19, 2026 ### [Logistics is not one product: Getcho, burnt, Pango, or Agent Astra?](https://www.lazyweb.com/gtm/logistics-getcho-burnt-pango-agent-astra) A logistics comparison separating delivery reliability software, food-distribution operations, e-commerce post-purchase infrastructure, and operated freight. - Comparison · Sep 19, 2026 ### [Should your agent use Airweave or Crustdata for context?](https://www.lazyweb.com/gtm/airweave-crustdata-agent-context-boundary) A founder architecture and buying comparison between Airweave’s private-workspace retrieval and Crustdata’s external people, company, and web data. - Analysis · Sep 19, 2026 ### [What does a founder buy versus configure in Bolna’s voice-agent stack?](https://www.lazyweb.com/gtm/bolna-buy-configure-voice-agent-stack) A voice-agent stack comparison that separates Bolna’s documented infrastructure from the workflow, handoff, and unit-economics decisions the buyer still owns.