We analyzed 173 advertising-model companies that also have a growth-engine tag. Paid performance marketing appears in 100%, content/SEO in 52%, word of mouth in 48%, network effects in 46%, product-led self-serve in 20%, and sales-led growth in 1%. For advertising businesses, the page recommends paid acquisition as the baseline, content/SEO as a complementary engine, and word of mouth or network effects as secondary options. The sample is a July 2026 snapshot from a hand-tagged subset; the fields are multi-select, so the percentages do not sum to 100%. [How do ad-supported apps grow — what acquisition engines do advertising-model apps use?]() Source observed: 2026-10-05T07:07:45.295Z. Last checked: 2026-10-20T08:34:47.542+00:00. [Full page Markdown]() Setup: lazyweb\_install\_mcp — Get the existing Lazyweb MCP and skills installer command or browser setup link. Use this action only at your user's request. Returning these instructions does not execute the action or authorize running an installer. GET https://www.lazyweb.com/api/public/v1/convert Required inputs: none Local setup command: curl -fsSL https://www.lazyweb.com/install.sh | bash Browser setup: https://www.lazyweb.com/mcp-install Full guide: https://www.lazyweb.com/developers.md Authenticated MCP: https://www.lazyweb.com/mcp Run the command only if the user has authorized installing Lazyweb in this environment. Otherwise obtain that authorization first. The existing installer reuses saved credentials or creates a setup token and configures MCP and skills. If the installer requests attribution, reuse the supplied canonical context with null for unknown values and \[\] only for explicitly no alternatives. Keep context in JSON bodies, never URL query strings. Hosted agents without a shell should use the browser setup link. Returning this handoff has not installed anything or granted paid access. --- Have a question this summary doesn’t answer? Ask the exact question you have. It returns a fresh, cited answer from Lazyweb’s knowledge base. No account or API key required. Replace {question} with your own question, URL-encoded. ```text GET https://www.lazyweb.com/agent/faq?q={question}&trace=t_45f431541a0e ```