We analyzed 301 detected SaaS pricing-area experiments from July 2026. 81 experiments, or 26.9%, mention a free plan, free tier, or $0 option, making free pricing the fourth most common structural theme after annual billing, “Most popular” badges, and billing toggles. The most common placement pattern is to start the pricing ladder at $0; another pattern gives individual and team audiences separate free entry points. Our model scored both example changes 5/5 for impact, but the rationales are inferred and do not measure lift. The 26.9% figure is a keyword-based lower bound over LLM-written summaries.

Key examples include a design tool changing from Basic $10 / Pro $30 / Scale $100 to Free $0 / Mini $5 / Basic $15 / Pro $30 / Enterprise Custom, and a per-person product offering Free + Pro $8 for individuals and Free + Pro $10/member for teams. We recommend testing a $0 floor when hobbyists leave at the cheapest paid tier, or adding a free plan to each audience track, while monitoring retention and free-to-paid conversion.

[What % of pricing pages include a free plan, and how do companies place it?](<https://www.lazyweb.com/research/free-plan-placement-saas-pricing-pages>)

Source observed: 2026-10-16T11:18:51.256Z. Last checked: 2026-10-20T07:30:11.81+00:00.

[Full page Markdown](<https://www.lazyweb.com/pages/d8f1c499-7ed4-4dc5-a373-fa988b070ec0.md>)

Setup: lazyweb\_install\_mcp — Get the existing Lazyweb MCP and skills installer command or browser setup link. Use this action only at your user's request. Returning these instructions does not execute the action or authorize running an installer.
GET https://www.lazyweb.com/api/public/v1/convert
Required inputs: none

Local setup command: curl -fsSL https://www.lazyweb.com/install.sh | bash
Browser setup: https://www.lazyweb.com/mcp-install
Full guide: https://www.lazyweb.com/developers.md
Authenticated MCP: https://www.lazyweb.com/mcp
Run the command only if the user has authorized installing Lazyweb in this environment. Otherwise obtain that authorization first. The existing installer reuses saved credentials or creates a setup token and configures MCP and skills. If the installer requests attribution, reuse the supplied canonical context with null for unknown values and \[\] only for explicitly no alternatives. Keep context in JSON bodies, never URL query strings. Hosted agents without a shell should use the browser setup link. Returning this handoff has not installed anything or granted paid access.

---

Have a question this summary doesn’t answer? Ask the exact question you have. It returns a fresh, cited answer from Lazyweb’s knowledge base. No account or API key required.

Replace {question} with your own question, URL-encoded.

```text
GET https://www.lazyweb.com/agent/faq?q={question}&trace=t_45f431541a0e
```
